A couple of weeks ago, I led a familiarization trip to Cancun and the Riviera Maya, Mexico for a few of our travel agents and independent contractors. It was hosted by AMResorts, a company about whom I have written often. Like many hotel and resort companies, they have elected to group their properties into various brands, each designed to appeal to a different clientele.
In the case of AMResorts, their brands are called Secrets, Breathless, Dreams, Now, Sunscapes and Zoëtry. Most of those terms could well have been lifted from the pages of a steamy Nora Roberts romance novel. Should I pause a moment while you fan yourself and regain your composure?
Lest you imagine that the life of a travel agent is an endless round of one crème brûlée after another (there are a few molten chocolate souflés sprinkled in from time to time), we saw fifteen properties in three days. Granted, it hardly qualifies as the Baatan death march but one can pick up a nasty blister if the proper walking shoes are not worn and a good antacid to combat all that rich food is a must . Enough about me and the noble sacrifices I routinely make to bring you these mesmerizing blog posts. Your touching gratitude, which I can feel wafting over me across cyberspace at this very moment, is compensation enough.
Today’s focus shall be on the last, but hardly the least, brand in the above list. I am referring to Zoëtry Wellness & Spa Resorts. My goal for this post is to give you a broad overview of the defining elements of this brand and then, in subsequent posts, to tell you about the two Zoetrys which I visited in person on this recent trip: Zoëtry Paraiso de la Bonita, Rivera Maya and Zoëtry Villa Rolandi Isla Mujeres Cancun. You are welcome!
A good place to start is the concept of endless privileges which is what Zoëtry calls their unique approach to amenities. This property beckons the most discerning travelers, those with the most discriminating taste. Picture your next vacation at a resort with no check-in or check-out times, where the maid services your room three times a day, where only healthy gourmet cuisine is served and where unlimited top-shelf spirits are provided.
Trust me when I tell you those items I just mentioned are merely the starters intended to whet your appetite. You can read the full menu of endless privileges by clicking here.
So many amazing touches! What could be nicer than finding a complimentary bottle of rum or tequila when you arrive at your room? OK, possibly enjoying daily afternoon tea with live plant infusions. Honestly, I am not sure what that means but all the glitterati tell me one hasn’t really lived until one has been infused with a live plant.
Did I mention the luxurious Bvlgari® bath amenities and the 24-hour private in-suite dining? I can’t take responsibility if, at this point, you are starting to feel just a tinge decadent. It sometimes happens at Zoëtry.
I am all for wellness but I must admit I don’t tend to equate it with luxury. I picture it being achieved at some rustic boot camp where a fitness guru with a terminal case of hemorrhoids finds delight in making sure I am in at least as much pain as he is. You can’t imagine my relief when I read this sentence on Zoëtry’s website. “Discover a perfect balance between holistic wellness and unrivaled luxury in blissful ocean front settings.”
Another aspect of their wellness emphasis is their personalized menus. They can and will accommodate vegetarian, gluten-free, sugar-free, vegan and pretty much any other dietary preference. If you are an adherent of the Petra Nemcova carrots, tomatoes and seafood only diet, no problem. You just have to sign a disclaimer regarding your palms turning yellow as hers apparently did!
I have added an extended stay at one of them to my bucket list. Given the fact that, in my case, the metaphorical bucket is starting to loom rather large, that is saying something!
Zoëtry is definitely in motion. They are moving towards new heights of luxury, style and comfort and I, for one, am quite keen to jump on board.